What if success didn’t mean burnout, second-guessing, or holding back?

It’s time to break the rules & ditch the hustle & sacrifice so you can create success with more freedom, energy, and joy!

You don’t need to do more.

You need to align with who you truly are.

The most magnetic strategy is the one built for your unique design.

This is the place where strategy meets freedom & success meets self-trust.

Imagine having more time, clarity, and ease — without sacrificing success.

Right now, it might feel like…

🫣 You’re offering incredible services, but attracting and retaining customers feels like an uphill battle.

🫣 You’re buried in daily operations, leaving little time for strategy, big-picture thinking, or growth.

🫣 You’re sacrificing your personal time and well-being just to keep things running.

🫣 You’re trying to focus on what you do best while also making time for family, friends, and the life you actually want but it’s just not adding up.

🫣 You thought you had a solid plan, but no matter how hard you push, the needle isn’t moving and you're spending every spare moment trying to figure it out.

If any of this hits home, you’re not alone. Many CEOs, business owners, and leaders feel trapped in this cycle but with the right guidance, you don’t have to stay stuck.

Let’s redefine what’s possible so you can lead with focus, purpose, and the freedom to focus on what excites you most.

MY APPROACH

Velvet Hammer Method™

My Velvet Hammer Method™ blends Business Strategy with Human Design to uncover the magic already in you. This 4-step system helps you stop overthinking, make bold decisions, and lead from your zone of genius — so growth feels natural, fun, and not forced.

Ready to work with me?

Human Design Reading

Discover how you’re uniquely wired to succeed, utilize your energy, and how you can create success with more ease.

Liberate Your Genius

Unlock Clarity, Ignite Action. 90 minutes with me to get unstuck, create a strategy to move forward.

1:1 Coaching and Consulting

Work with me 1:1 to get out of your head, align your strategy with your Human Design, and build a business that fuels you instead of drains you.

Take a look at my Everything page, a handy dandy place will all my current offers. Take me there!

I had an incredible experience working with Erin! From the start, she made me feel completely comfortable, creating a safe space where I could explore my goals without judgment. Her deep understanding of Human Design and how it applies to my business was a game-changer. She helped me see how my natural strengths and energy flow align with my work, giving me the confidence to make decisions that feel truly authentic. If you're looking for a coach who listens, empowers, and gives you personalized guidance, I highly recommend Erin as a business coach!

- Julia (HealthChef Julia)

In most readings, I think "that's interesting" and they disappear into a folder. Not this one! There's a lot here that really requires some reflection. It really gave me that confirmation that I'm on the right path or that I'm not doing this because I'm crazy. It's just who I am.

- Adrienne (Be From the Heart)

Erin is a business coach who truly sees you. She has a unique way of weaving Human Design into her coaching, helping you align your business with your natural strengths and purpose. Erin doesn’t just give basic advice—she tailors her guidance to your energy, personality, and goals, making sure you build a business that feels both successful and deeply fulfilling. Her insights are spot-on and working with her feels like having a strategic partner who gets it. Highly recommend!

- Dana (Modern Joy Studio)

I loved working with Erin from Darn Good Business Coach! She was patient, kind, and super insightful. The way she leverages Human Design to give her clients support based on THEIR unique energy types is invaluable! I can't recommend her enough! - Tori (The Everyday Yum)

Hi there, I'm Erin Hines

Before I became a coach, I was doing all the right things… checking every box, following the rules, getting results YET stilling feeling stuck.

I looked successful on the outside, but inside I was exhausted, questioning everything, and wondering if this was really what it took to be a leader.

Until I stopped chasing, stopped burning myself out, and stopped hiding.

Now, I help other leaders do the same because you don’t need to do more. You need clarity. You need energy. You need to feel fulfilled. You need a business that feels exciting.

I believe everyone deserves to have the life of their dreams, and I'll show you how!

Want more momentum without the hustle?

Download my FREE Momentum Maker Workbook!

Learn how to use your Human Design to prioritize what truly matters, reclaim your energy, and create aligned action in your business.

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Want to know how you're designed to thrive in business?

Get your FREE Human Design Chart

The only person you are destined to become is the person you decide to be - Ralph Waldo Emerson

LET'S WORK TOGETHER

Not sure where to start?

Let’s map out your next step together.

Book a free Call & discover how we can work together.